Ryan Daly

Ryan Daly

Ryan Daly

Breakout Session: You Should Do You

Session Description:

There will be more words Tweeted in the next two years than have ever been printed. That’s a lot of competition for your target audience’s attention, and if your content sounds like everything else out there, you’re doomed to be drowned out. This session shows you how to find an authentic brand voice that pushes industry boundaries, use it consistently across social and other marketing platforms, and stand out above the noise to get your message heard.

My 3 Takeaways For You:

  • Define a brand voice authentic to your company and its culture, and learn how to leverage that voice to stand apart from the rest of your industry.
  • Understand the nuances of the major social platforms and how that will affect how you adapt your brand voice and interact with customers—current and potential—across all channels.
  • How making your brand voice authentic to your company will help you attract the right customers, make sales easier, and help you retain your current customers and turn them into brand ambassadors.

Speaker Bio:

All of the best western movies revolve around the same character—the lone wolf who rides in to bring order to a lawless town. Ryan Daly is that guy—a digital content strategist and creative gun for hire. Owner of Tulsa, OK-based creative firm OK Words and Pictures, Ryan has nearly a decade of experience working with everyone from local NPOs to global corporations to turn complex ideas into killer content.